Archive for Case Studies

The Magnetize – Mesmerize – Monetize Model in Action!

My staff and I are working insane hours right now getting ready for 2 Magnetize Your Audience events on back-to-back weekends, which is something we’ve never done in our business. As I started to run out of steam last night, I found myself going through some old pictures from some of our past events (I posted a bunch to my Facebook page… http://www.facebook.com/callanrush ), as well as some old videos.

I started feeling very sentimental, as all this footage really reminded me about why I do this in the first place (sometimes I need little reminders when things are this busy). I’m going to share with you a video I’m particularly proud of!

This particular video footage is taken from one, small project we took on about a year ago and the results were staggering.

A woman came to us concerned because her upcoming event was under-sold and things weren’t looking too hot. Well, I’ll let the videos speak for themselves… but really, Justin (my business partner) and I only did 3 things for her (but I think you’ll agree they’re 3 very important pieces).

1. We helped her with a couple of last-minute room-filling techniques.

2. We redesigned the layout of her event room to create an Optimal Learning (& selling) Environment.

3. We re-wrote her Offer Scripts for her, and gave her some critical Delivery Coaching to help with her sales results.

That’s it… 1… 2… 3…

Watch these 3 quick videos to see what happened. First, the calm before the Storm…

Then, the Inevitable Storm…

… and finally, from the Queen of Business Acceleration, herself…

If you’re anything like me and you’re continually fueled and motivated by the results of your clients, please share a story below, I’d love to hear from you!

In the meantime, make sure you ‘Like’ my Facebook page, I’m constantly posting Workshop Wealth Tips there that will ensure you get results like Christine did!

http://www.facebook.com/callanrush

Callan Rush xo

Callan on November 3rd, 2010 in Case Studies, Inspiration, Personal Experience & Stories, Room Set-up and Design